Worldwide Deals For CGI-Animated Kids' Series Secures Exceptional Broadcast Platforms In Major Territories
Paris, 17 December 2007 - Taffy Entertainment, the worldwide brand management and entertainment company, has made further international sales for Dive Olly Dive! (52 x 11') with broadcasters in Europe, Asia and Latin America. These new deals now ensure the CGI-animated preschool series will have a home on leading broadcasters in additional major territories.
The UK's GMTV has snapped up Dive Olly Dive! for its preschool children's strand Wakey Wakey which airs on ITV1 and CiTV channel, and also shows Taffy's Fantastic Four and Tootuff (Titeuf). In Spain, TVE has picked up the series for both terrestrial TV as well as its digital kids' channel Clan. Further deals for the show include Cartoon Network Latin America, MTV3 in Finland, Cineplex Thailand and TPI in Indonesia. It has also been picked up by local distributors in Poland, South Africa and English-speaking African territories.
In Europe, the series currently airs on France 5 and Disney 5, KI.KA in Germany, and Scandinavian public broadcast channels SVT, DR and NRK, achieving excellent ratings across all channels.Dive Olly Dive! ratings have also been great for TVO in Canada.
"The preschool market is very competitive and Dive Olly Dive! clearly stands out from the pack, with significant broadcaster deals in all major territories," said Lionel Marty, President, Worldwide Distribution for Taffy Entertainment. "Our recent deals for the program in Asia, followed by these sales to top broadcasters across Europe, Asia and in Latin America are a testament to the show's wide appeal."
Dive Olly Dive! is co-produced in high-definition CGI by Mike Young Productions Limited, Flying Bark Productions of Australia, KI.KA, ARD of Germany, Telegael of Ireland and GDC. Created by Andrew and Ian Ross, it is produced with the support of the MEDIA Plus Programme of the European Community. The series follows the fun-filled underwater escapades of Olly and Beth, two young research submarines-in-training, experiencing the joys and challenges of life in their underwater world, much in the same way that preschoolers experience life in their world.
Media Contacts:
USA: Marc Grossmann, Taffy Entertainment: Tel + 1 (818) 227-8966
Email: PR@taffyentertainment.com
UK: Aimee Norman at Blueprint PR Ltd.: Tel + 44 (0) 20 8341 6171
Email: aimee@blueprintpr.co.uk
About Taffy Entertainment
Taffy Entertainment (www.TaffyEntertainment.com) is a leading worldwide distribution, brand management and entertainment company representing brands from some of the largest animation producers across the globe. This includes the prolific Mike Young Productions; MoonScoop Productions, the top producer of animation in Europe; and select properties from third parties. Taffy's library for distribution and/or consumer products includes the Emmy® Award-nominated series "ToddWorld," "Dive Olly Dive!" and "Growing Up Creepie," as well as "Pet Alien," "Titeuf" (TooTuff), "Mix Master," "Fantastic Four," "Code Lyoko" and "Casper," among many others. With offices in Paris, Los Angeles, London and Shanghai, the company has fully-integrated production, distribution, licensing, merchandising and marketing facilities. It also has a library that includes over 3,000 half hours of animation, encompassing some of the most recognizable worldwide brands and best-loved animated creations in the global television market. The company also distributes to leading broadcasters in 160 countries around the world.